Type A Learning Agency

Type A earns Summit Creative Award for kiosk

CHICAGO (14 April 2000) – Type A Learning Agency LLC was named a Summit Creative Awards® silver winner for its Build Your Own Pontiac interactive kiosk program. The Summit Creative Awards recognize exceptional work by advertising agencies, video production companies, multimedia firms and other creative groups with annual billings of $15 million or less. This year’s competition had a record number of entries, more than 3000, with participation from the United States, Canada, Europe, and Australia.

Build Your Own Pontiac is a key feature in the Pontiac/GMC display on the 2000 auto show circuit, and will be seen by an estimated 6 million people this year. Type A developed the program in partnership with Pontiac/GMC, Exhibitgroup Giltspur, and BlueWater Visual Services. In a virtual dealership environment, the program guides attendees through options including body style, trim package, color, and wheel choice. When the attendee’s ideal Pontiac is complete, the kiosk prints a one-page takeaway, showing a picture of the vehicle, its specs, and contact information for local dealers. Housed inside a small fleet of rocket-shaped, touch-screen kiosks designed by Exhibitgroup Giltspur, the program features engaging sounds and graphics, 3D animations, and a variety of other special effects, guaranteeing visitors to the Pontiac exhibit a memorable experience.

Type A, a recent startup, was also named a bronze winner for its logo design.

Type A Learning Agency LLC provides professional e-business and e-commerce solutions for both small enterprises and major corporations, offering a full complement of development services: strategic planning, information architecture, graphic design, software engineering, quality assurance testing, and deployment. Products include business-to-business and business-to-consumer websites, web-based training and other applications, CD-ROM products for training and corporate events, and web and CD-ROM hybrids. Clients range from individual entrepreneurs and non-profits to academic institutions and large corporations, including such locals as the University of Chicago Hospitals, Big Shoulders Fund, Arthur Andersen, and Target & Response.

Type A has been Chicago-based since June of 1999, and is 100% woman-owned.

CONTACTS:

Anna Belyaev
Type A Learning Agency
312.274.9430
info@typea.net

Jocelyn Luciano
Summit Awards
503.297.9979

About Type A Learning Agency LLC
Type A develops blended learning solutions that drive performance across the enterprise. The company offers custom e-learning development, consulting in learning services, and a line of off-the-shelf products. Type A is a privately held corporation and a certified Woman Business Enterprise.