Type A Learning Agency

Type A and Mind the GAAP team up to deliver next-generation accounting and finance training

CHICAGO (1 April 2004) - Type A is proud to announce a strategic alliance with Mind the GAAP to develop world-class accounting and finance training.

"We’re truly excited by today’s announcement," says Scott Ehrlich, President of Mind the GAAP. "For years, we have struggled to find a partner that shares our vision for developing the highest quality accounting and finance training for professionals. Type A is the complete package -- they offer state of the art systems capabilities, as well as a terrific understanding of instructional design techniques that really work for accountants and finance professionals."

Anna Belyaev, CEO of Type A, adds, "The e-learning solutions we develop with Mind the GAAP are innovative in so many ways, but what I love best about them is how much passion for the subject we’re able to get through the medium by working together! That’s what’s getting our clients the results they’re after. Far too many courses in this field treat their subject and audience as innately boring, and miss what’s naturally appealing and fun in these professions."

Type A and Mind the GAAP recently collaborated to create a finance training curriculum for one of the world's largest pharmaceutical companies. It was at this time that the companies discovered the full benefit of combining forces.

"The mission of Mind the GAAP is 'making the complex understandable,'" says Ehrlich. "Our core business is to translate very complex accounting regulations in plain English. Type A has taken our approach to a whole new level–contributing instructional design expertise that makes even the most complex concepts easy to grasp in a self-study environment."

CONTACT:

Anna Belyaev
Type A Learning Agency
312.274.9430
info@typea.net

Scott Ehrlich
Mind the GAAP
866-883-4227
http://www.mindthegaap.com

About Type A Learning Agency LLC
Type A develops blended learning solutions that drive performance across the enterprise. The company offers custom e-learning development, consulting in learning services, and a line of off-the-shelf products. Type A is a privately held corporation and a certified Woman Business Enterprise.

About Mind the GAAP
Based in Fairfield County, Connecticut, Mind the GAAP educates professionals on U.S. generally accepted accounting principles, International Accounting Standards, SEC regulation, and the Sarbanes-Oxley Act. To learn more about Mind the GAAP, visit http://www.mindthegaap.com.